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Innes, Judith. 1990. Second Expanded Edition. New Brunswick, NJ: Transaction Publishers.
"In June, 2005 over 50 youth gathered with an equal number of
professionals in the health promotion and social marketing fields to
explore the risks of underage drinking and the impact of alcohol
advertising. Following a series of activities they were able to develop
the creative basis for a provincial Youth-to-Youth campaign.
This Package contains information pertaining to the conference organization, implementation and evaluation, including
Babor, T., et al. Oxford: Oxford University Press, 2003