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Advocacy Kit

" This kit is designed to assist academic library staff in launching effective advocacy campaigns. It is intended to be used when lobbying both internally (within your own college or university) or externally (with government, other organizations or the public)." [from]

This Ontario College and University Library Association kit is organized around six steps: Step One: Assess Your Situation, Step Two: Set Your Goal, Step Three: Develop Your Core Message, Step Four: Develop Your Plan, Step Five: Act On Your Plan, and Step Six: Ask If It Is Working.